HIT Entertainment Digital Newsroom

Everyone's Favorite Purple Dinosaur Celebrates 20 Years Of Imagining, Dancing And Learning As HIT Entertainment & Twentieth Century Fox Home Entertainment ReleaseBarney & Friends™: Dino-Mite Birthday

DVD Release To Coincide With Barney's™ 20 City Purple Bus Tour And An All-New Toy Line From JAKKS Pacific

08/08/2007

LOS ANGELES / NEW YORK, NY

This September, you're invited to a colossal celebration of dinosaur-us proportions! Put on your party hat as everyone's favorite purple dinosaur, Barney, celebrates 20 years of imagining, dancing and learning! Barney's friends are getting ready to throw him a SUPER-DEE-DUPER surprise party in the all-new DVD release Barney & Friends: Dino-Mite Birthday from HIT Entertainment and Twentieth Century Fox Home Entertainment available on September 11th for the suggested retail price of $14.98.

Barney & Friends: Dino-Mite Birthday Fast Facts:

• Street Date: September 11, 2007
• Pre-book Date: August 15, 2007
• DVD SRP: $14.98
• DVD Running Time: Approximately 56 minutes

Barney & Friends: Dino-Mite Birthday Synopsis:
Surprise! Barney's friends are getting ready to throw him a SUPER-DEE-DUPER surprise birthday party! Join in on the fun and celebrate Barney's special day.

Barney 20th Birthday National Purple Bus Tour:
The 20-city nationwide tour is Barney's way of giving back to all the children that have loved him for so many years. At each three-day stop, Barney, will visit children at local Children's Miracle Network hospitals where Barney will perform a birthday Sing-Along, take pictures and donate toys and DVDs to the hospital.

To coincide with Barney's latest DVD release, Barney will embark on a 20-city national Purple Bus Tour, sponsored by JAKKS Pacific and in partnership with Toys ''R'' Us and Children's Miracle Network (CMN). In addition, JAKKS Pacific brings music, friendship, and loads of fun to their new Barney product line that includes feature plush, preschool musical instruments, a musical cell phone, lap top and push & go vehicles.

On the second and third day of each local stop, Barney will host a meet-and-greet birthday party at Toys "R" Us stores. Children will have the opportunity to present Barney with a super-dee-duper birthday card that they design and create right at the Toys "R" Us store!

About Barney™

As a helping hand for growing children, Barney (along with special pals Baby Bop™, BJ™ and Riff™ ) helps parents give their children the range of skills they need to grow - and he always does it with lots of fun, music and laughs. Barney & Friends™ episodes are always filled with Sharing, Caring, Imagining, Dancing and Learning and can be seen on PBS KIDS® and PBS KIDS Sprout℠. For more information about Barney and all his friends, please visit www.barney.com.

About HIT Entertainment

HIT Entertainment, owned by private equity investment group Apax Partners since June 2005, is one of the world’s leading independent children’s entertainment producers and rights-owners. HIT’s portfolio includes internationally renowned children’s properties, such as Bob the Builder™, Barney™, Thomas & Friends™, Pingu™, Rubbadubbers™ and Angelina Ballerina™. HIT acts as a representative for The Wiggles® in the UK, US and Canada and as worldwide representative for The Jim Henson Company’s library of classic family brands, including Fraggle Rock™. HIT also owns the Guinness World Records™ publishing and television property and Fireman Sam™, a joint venture with S4C. Launched in 1989, HIT’s lines of business span television and video production (including studios in the US and the UK), publishing, consumer products licensing and live events. With a catalog of more than 1,000 hours of young children’s programming, HIT sells its shows to more than 240 countries worldwide, in more than 40 different languages and has operations in the UK, US, Canada, Hong Kong and Japan. In 2005, the Company joined Comcast Corporation, PBS and Sesame Workshop to launch PBS KIDS Sprout℠, a 24-hour digital cable channel and VOD service for preschoolers. For more information, visit www.hitentertainment.com.

About Twentieth Century Fox

A recognized global industry leader, Twentieth Century Fox Home Entertainment LLC (TCFHE) is the worldwide marketing, sales and distribution company for all Fox film and television programming on VHS, DVD and Blu-ray Disc (BD) as well as acquisitions and original productions. The company also releases all products around the globe for MGM Home Entertainment. Each year TCFHE introduces hundreds of new and newly enhanced products, which it services to retail outlets—from mass merchants and warehouse clubs to specialty stores and e-commerce - throughout the world. Twentieth Century Fox Home Entertainment LLC is a subsidiary of Twentieth Century Fox Film Corporation, a News Corporation company.