HIT Entertainment, one of the world's leading children's entertainment producers and rights owners, debuts an all-new virtual world based upon its recently acquired girls' publishing property, Rainbow Magic.
HIT Entertainment, one of the world's leading children's entertainment producers and rights owners, will use Licensing 2007 International to debut its recently acquired girls' publishing property Rainbow Magic. The company will look to support the new series in a full range of publishing-related consumer products including social expressions, soft lines and activity kits beginning this fall.